Feast Empire Privacy Policy
1. Introduction
Feast Empire ("the game", "we", "our") is a mobile arcade game made by TMAJ. This policy explains what information the game and the services built into it collect, why, and the choices you have. If anything here is unclear, write to mmahj87@gmail.com.
2. Information we collect
We do not ask for your name, email address, phone number or any other personal details, and there is no account or sign-in.
Game progress, stored on your device. The game saves your progress in a file on your phone: the level you are in, your in-game money, gems, skills and upgrades, your settings, the time of your last session (for offline earnings) and which purchases you have made. To protect the file against tampering, the game signs it with a code worked out from your device's identifier; the identifier stays on your phone. We never receive this file. If your phone's own backup is switched on, Android or iOS may include it in your personal backup (for example Google Drive or iCloud), so your progress can come back on a new phone. Uninstalling the game deletes it from the phone.
Information collected by the services the game uses. While you play, the advertising, analytics, crash-reporting and purchase services described in section 4 automatically collect:
- Device identifiers: the Android advertising ID, the app set ID, an app-instance ID created for this installation of the game, installation IDs created by Firebase and Firebase Crashlytics, and an installation ID created by Unity In-App Purchasing. On iPhone, the advertising identifier (IDFA) is used only if you allow tracking when asked.
- Approximate location: worked out from your IP address (roughly your country or city). The game never uses GPS or asks for location permission.
- How you play: game events such as starting or finishing a world, buying an upgrade, seeing or watching an ad, and how long a session lasts.
- Ad interactions: which ads were shown, and whether they were tapped or watched.
- Diagnostics: device model, operating system and game version, launch time and performance data.
- Crash reports: if the game crashes or hits an unexpected error, a report of it: where in the game's code it happened, the device model, operating system and game version, free memory and storage, whether the game was in the foreground, and a short trail of what the game was doing (for example which level was open, or that the shop was opened or a purchase went through). A crash report never includes your name, contacts or anything you typed.
- Purchases: which item was bought (for example No Ads or a pack of gems), its price and currency, and the store's receipt for it. Google Play or the App Store handles the payment itself; we never see your card or payment details.
- The time check: each time the game starts it asks a Google server for the current time, so offline earnings and daily gifts stay fair. Like any connection this carries your IP address; nothing else is sent.
3. How the information is used
- To show ads, measure them, limit how often you see the same ad, and prevent ad fraud.
- To understand how the game is played (for example, where players stop or which upgrades they buy) so we can improve its balance and fix problems.
- To find and fix crashes. Crash reports are used for nothing else: not for ads, and not for analytics about you.
- To deliver your purchases and restore them if you reinstall the game.
We do not sell your information for money, and we do not use it to find out who you are. Some US state privacy laws count giving the advertising ID to ad networks for personalised ads as "selling" or "sharing" information; you can stop that with the switch described in section 6.
4. Third-party services
These services process information under their own privacy policies:
| Service | What it does in the game | Privacy policy |
|---|---|---|
| Unity LevelPlay (by Unity and ironSource, a Unity company) | Ad mediation: chooses which ad network shows each ad (optional rewarded videos, and full-screen ads between levels), and passes your consent and privacy choices on to the ad networks | Unity Game Player and App User Privacy Policy |
| Unity Ads, and ironSource Ads | The ad networks that show the ads through Unity LevelPlay. Unity Ads is the one in use; ironSource Ads may be switched on as a second network | Unity Game Player and App User Privacy Policy |
| Google Analytics for Firebase | Game analytics | Firebase privacy and security |
| Firebase Crashlytics | Crash reports (see section 2) | Firebase privacy and security |
| Google Play Billing and the Apple App Store (through Unity In-App Purchasing) | Process purchases | Google Privacy Policy · Apple Privacy Policy |
| Unity In-App Purchasing | Sends Unity technical information about each step of a purchase (an installation ID, the device model, operating system and language, the transaction ID and the store's receipt), which Unity uses to run and improve its purchasing service | Unity Privacy Policy |
| Unity | The game is built with the Unity engine, which may collect basic technical information about your device | Unity Privacy Policy |
Ads shown through Unity LevelPlay can come from other advertisers and ad exchanges that work with Unity Ads and ironSource; Unity's policy above describes what they receive. Google AdMob may later be added as one more ad network inside Unity LevelPlay; if it is, this policy will say so first.
5. Your consent in Europe, the UK and Switzerland
If you play in the European Economic Area, the United Kingdom or Switzerland, the game shows its own consent card the first time you open it, before any ads or analytics start. The game tells where you are from your phone's SIM card or mobile network country, or otherwise from your phone's language and region setting; if it cannot tell, it shows the card. The card asks whether our ad partners, Unity Ads and ironSource (through Unity LevelPlay), may use your advertising ID to show you personalised ads, and whether we may use game analytics.
- Accept: ads may be personalised, and analytics run.
- No thanks: the game works exactly the same. Ads are not personalised (the ad networks may still use limited information to show an ad, count it and prevent fraud), and no analytics are sent.
You can change your choice at any time under Settings → Privacy Choices in the game. Crash reports (section 2) are sent whatever you choose: they are needed to keep the game working, which is our legitimate interest, and are used for nothing else.
6. Your choices everywhere
- Advertising ID: you can reset it, or opt out of personalised ads, in your Android settings (Settings → Privacy → Ads, or Google → Ads, depending on the phone). On iPhone, Settings → Privacy & Security → Tracking.
- Do not sell or share my info: a switch in the game's Settings, under the privacy buttons, for every player wherever you live. When it is on, the game tells Unity LevelPlay and its ad networks that you opt out of the sale or sharing of your personal information (as US state privacy laws, such as California's, define it), and tells Google Analytics not to use your information for advertising. The game plays the same either way.
- Fewer ads: rewarded ads are always optional. The No Ads purchase removes the full-screen ads.
- Local data: uninstalling the game deletes everything it stored on your device.
7. Data storage, security and retention
We do not run our own servers and do not keep a database of players. Information collected by the services in section 4 is sent to them over encrypted connections (TLS) and stored by them. Analytics data is kept for the retention period set in our Google Analytics settings, at most 14 months, and then deleted. Firebase Crashlytics keeps crash reports for 90 days.
8. Children's privacy
Feast Empire is not directed at children under 13, and we tell our ad partners so. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has played the game and information about them was collected, contact us and we will help remove it.
9. Your rights
Depending on where you live, you may have the right to access, correct or delete personal information about you, to object to or restrict its use, and to complain to your data protection authority. Because the game has no accounts, we cannot look you up by name. Email us with your request and we will do what we can with the services above, as far as the information can be linked to your device.
10. Changes to this policy
If we change this policy, we will update this page and the date at the top.
11. Contact us
Email: mmahj87@gmail.com